Jean Cummings
Personal Branding Strategist and Resume Consultant
How do you want your career to evolve? Do you want to . . .
- Attract more of your ideal clients?
- Close more sales and increase profit margins?
- Spend less energy looking for business and more energy delivering it?
Jean Cummings CPRW, CPBS, CEIP, M.A.T. can help. She is the Personal Branding Strategist and Resume Consultant for MyBizOffice.com. She provides consulting support to associates as they seek to clarify and express their personal / business brands. Working collaboratively with associates, she helps them develop lucid, brand-driven written materials such as resumes, project summaries, website copy, and career bios.
Benefits you can expect to receive from working with Jean:
- Strengthen your business image, increase your visibility to your target audience, and drive new business
- Stand out from your competitors by framing a clear, easy-to-grasp message about the unique value-added services and benefits you offer
- Control and optimize what clients / customers uncover when they do a search on your name (a Harris Interactive poll found that up to 23% of business executives Googled names of prospective hires)
Contact Jean to discuss your unique marketing challenges as you seek to grow your revenues and build your practice in the direction you envision.
Who is Jean Cummings?
Jean is an experienced careers professional who is skilled at distilling complex executive careers into potent, simple, and memorable personal brands. Jean is President of A Resume For Today, MyBizOffice's Branding Strategist & Marketing Consultant, and ITHotJobs.com's Resume Expert. Her resumes have been published in 14+ nationally distributed books. Additional credentials include:
- Master's Degree from Harvard University
- Certified Personal Branding Strategist
- Certified Professional Resume Writer
- Certified Employment Interview Professional
Jean leverages intelligence, creativity, and an ability to "get to the heart of the matter" to help you realize your short- and long-term strategic objectives.
Jean's mission? To help consultants, independent contractors, and solopreneurs identify their unique personal brands, grow revenues, and develop their own particular "genius" for the wellbeing of many.
Services:
Professional Services
- Personal Branding - An associate's business brand is closely aligned with his/her personal brand. What is yours? Building a strong personal/business brand will enable you to laser-focus your marketing efforts within your market niche and stand out from your competition. Jean is available to work with you to distill your complex career into an authentic, potent personal brand. Effective personal branding will improve your positioning in a marketplace dominated by either highly branded entities or businesses that have failed to communicate a brand at all.
- Resume Consulting, Writing, and Editing - Create Brand-driven Marketing Communications: profile, resume, project success stories, bio, Web portfolio and more. Do you have a set of marketing communications designed to reinforce your brand and convey your unique value proposition? Are you confident that your current marketing materials position you in the very best light to attract the new business you want? Do you want to ensure a strong pipeline of new business by proactively building your visibility and personal brand? Top-quality marketing materials excite positive attention, distinguish you from your competition, and help "pre-sell" you before you even begin to pitch your product or service.
- Coaching - Offering time-limited laser-focused coaching around business, career, and marketing questions. Do you need to better define the products and services you offer and your target market(s)? Do you know what your business brand is and your unique promise of value? Are you seeking to differentiate your practice from the competition? Are you clear on where you want your business to be in one year or five years, in terms of revenue and direction? Interested in advice on how to best market your products and services? Is your website working optimally to drive business to you? Do you want high-powered networking tips to increase sales? Jean is available to consult with you on these and other issues common to the independent consultant.
- Website Copy Writing - Do you have an online identity that will help you sell your business services or products? A well-crafted website and/or blog will ensure that, when potential clients conduct a search on your name, they will see what you want them to see. Brand-driven website copy can serve as a "call to action" to drive new business for you.
Services
Professional Services
Personal Branding
Resume Consulting, Writing, and Editing
Coaching
Read moreReferences
"Working with Jean was a wonderful experience that exceeded my expectations. Not only did Jean polish my resume and web site material, but she also helped me develop and tune my professional brand. Jean did an outstanding job getting to know me and learning more about my attributes and professional focus, then helped guide me through a process of transforming those attributes into a focused and consistent brand to strengthen my marketing material. Jean has an excellent understanding of personal marketing/branding and a keen understanding of the high-tech industry that make her a valuable resource to individuals looking to increase business or strengthen their professional image."
JP, Principal, Consulting Firm
MyBizOffice Associate
"Jean Cummings' expertise in resume writing and career marketing is second to none. A gifted "intuitive," Jean can magically capture the essence of your most marketable career value ... and an exceptional writer, she converts your career value into a meaningful and memorable message that will give you the career mobility and mastery you desire."
Susan Britton-Whitcomb, Owner / President
Career Masters Institute
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Resume
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Employment
Gig Resumes, a service of A Resume For Today
Private Schools
Skills
Personal Branding
Writing Career Marketing Communications
Career, Business, and Marketing Coaching
Read moreEducation
Harvard Graduate School of Education
Mt. Holyoke College
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