HERNDON, Va - May 17, 2011 -- MBO Partners, the leading provider of independent consultant engagement and compliance solutions, announced today the appointment of Aassia Haq to Chief Marketing Officer. With 15 years of experience in marketing, business management, strategic communications and media, Haq will lead MBO Partners' overall brand and marketing program.
"MBO Partners is at the forefront of a transformational industry trend. By empowering independent professionals and businesses to work together easily and effectively, MBO has a tremendous opportunity to redefine the way we work," said Haq. "I look forward to collaborating with the management team to take this vision to the next level."
Haq brings to MBO Partners a proven record of success in driving brand and communications initiatives for market leaders including Quaker Oats, Frito Lay and PepsiCo, Inc . As the founder and CEO of ALUMRISE Inc., a company that provides web-based products and enterprise services for the workforce, Haq also brings in-depth industry knowledge and expertise to MBO. Cited by HR.COM as a "Human Capital Startup to Watch," ALUMRISE, Inc. pioneered new frontiers in workforce management, helping integrate employers and professionals outside the traditional labor market. Prior to ALUMRISE, Haq worked at divisions of PepsiCo, Inc. in brand management, marketing innovation, public relations and strategic communication roles. During her time there, she was twice the recipient of PepsiCo's prestigious Chairman's Award.
"As demand for career independence and flexible workforce management continues to reshape the labor market, MBO Partners is solidifying its leadership position in the fast-growing independent consulting industry," said Gene Zaino, CEO of MBO Partners. "Our goal is to develop programs and solutions to further fuel this important and strategic economic sector. Aassia's experience in driving market adoption strengthens the company's potential and we are looking forward to the value and perspective she will bring as we continue our business growth and momentum."
About MBO Partners
For more than 25 years, MBO Partners has led the $250 billion-and-growing independent consulting sector in America. Our services make it easy for independent consultants and their clients to do business. For independent consultants, MBO Partners manages their entire business infrastructure. Our platform includes a proprietary process to handle contract administration, business insurances, health and retirement benefits, expense management, tax withholding, and more. We couple this with the benefits of direct vendor access into enterprises and the "white glove" attention of a dedicated business manager for every consultant. For organizations that use contract talent, the MBO Enterprise Solutions team provides a complete independent contractor aggregation and engagement offering, including compliance and payment solutions for 1099s, sole proprietors and micro-businesses. To learn more, visit: www.mbopartners.com.