Market a Small Business

consultants working at desk

How to Develop a Website Strategy to Meet Your Goals

By MBO Partners

Five website strategy tips to gain real results from your personal site.

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5 Ways to Promote Your Consulting Business on Social Media

By MBO Partners

Social media marketing can produce big results for small businesses. From Facebook and Instagram to Twitter and LinkedIn, there’s a lot you can do to promote your services. The good news for independent contractors is that social media doesn’t require the marketing budget of a large corporation. Use social media to effectively promote your business by…

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consultants working at desk

4 Powerful Offline Marketing Strategies for Small Business

By MBO Partners

There are many ways to market yourself for free online as a small businesses or independent professional. And with good reason—the Internet is a great leveler, giving every business, large or small, the same potential to reach its audience. But too often independent professionals focus entirely on online activities, neglecting to do much of anything…

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consultants working at desk

How to Define and Communicate Your Expertise

By MBO Partners

If you’ve started a company before, you’ve probably taken a broad approach to creating your business plan, tried to cover a wide range of services, or revised the direction of your services a few times. However, a client that needs to outsource a project will look for the specialist that best fits the subject matter…

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How to Set Up a Small Business Website: 5 Simple Steps

By McLean Robbins

One of the most powerful marketing tools for small business owners is a website. In today’s online-driven world, a website is essential in order to build your brand, establish credibility, and generate leads. To build one yourself, follow these 5 steps—no technical background required! 1. Select a Platform and Domain Name Depending on your level…

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8 Effective Marketing Strategies for Small Businesses

By MBO Partners

Effectively marketing a small business is no small feat. Building an effective brand and selling your services can be a challenging process for all small businesses, especially in a competitive environment. Things are even more tricky when your business is “you.” Below, we explore eight tips for marketing your consulting business. With a bit of…

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How to Repurpose Content

By MBO Partners

When you run your own company, a big part of marketing your services involves creating content. From keyword-rich writing on your personal website and social media posts to email newsletters or small advertisements, online marketing is all about showing people what makes you an industry expert. But content creation takes time, and as an independent professional you…

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Create a Great Consulting Website (Guide)

By Robyn Kimble

How to create and optimize a website that promotes your business and generates leads

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Mindsumo webinar

Webinar Recap: Crowdsource Innovation, Serve Clients Project Needs and Unleash Residual Income with MindSumo

By Krista Everson

Webinar Recap: Crowdsource Innovation, Serve Clients Project Needs and Unleash Residual Income with MindSumo

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consultant working at laptop

5 Small Business Reputation Management Strategies that Work

By MBO Partners

When it comes to consulting, your reputation can be everything—so why risk it? Here’s how to keep your record clean and your clients satisfied.

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