Why is branding important? Marketing is the engine that drives a steady flow of opportunities into an independent professional’s project pipeline. It is essential for independents to create a strong brand and develop a plan for keeping that brand visible to reach potential clients, keep them engaged, and build a lasting relationship. A strong brand…

Read More

Being a successful independent contractor or a Client of Choice isn’t just about doing the best work or having the best perks. It also means staying one step ahead of the curve. That’s why each week we bring you The Weekly Independent, a quick-hit digest of news of note from around the web. The MBO…

Read More

Hello! If you’re visiting our website today, you’ll likely notice that we look a little different. Our new branding and the new MBOPartners.com reflects our commitment to leading the next way of working, something MBO Partners has believed in and championed since our founding more than 20 years ago. We’d love to walk you through it.…

Read More

A website is not only a powerful markting tool for small business owners, it is essential in today’s world in order to build your brand, establish credibility, and generate leads.  To build one yourself, follow these 5 steps—no technical background required! 1. Choose a Platform & Domain Name Depending on your tech-savvy, there are many options…

Read More

Gen-X, according to a 2012 report by MBO Partners, was the first generation to fully embrace the gig economy, meaning that instead of working a regular full-time job, they hustle to make a living as freelancers.

Read More