CROWDSOURCING

Use MindSumo to Solve Business Challenges and Drive Innovation

Use our crowdsourcing platform to source ideas and solutions from a community of creative problem solvers
Mindsumo app
A business can't grow without innovation. MindSumo helps you crowdsource breakthrough ideas quickly and affordably from creative problem solvers.

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I was really impressed with the quality of the submissions. These guys were scary smart and creative!

Cheryl Small,

Director of Brand/Business/Innovation Insights, Brown Forman

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MindSumo allows us to tap into a new high-quality source of innovation quickly and easily. I've thoroughly enjoyed working with the MindSumo team, and have already started creating our next round of challenges!

Christopher Kuo,

Digital Acquisition & Innovation, American Express

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The breadth and depth of input was absolutely phenomenal. You can't get those kind of results using focus groups.

Heather Peters,

Innovation, Blue Bunny (Wells)

MindSumo by the Numbers

700K+
Problem Solvers

220K+
Solutions Submitted

1500+
Challenges Hosted

2-3 times
faster than traditional
ideation services

100+
Fortune 500 customers
already using
MindSumo

5-10
Concepts pursued per
challenge

A Trusted Innovation Partner
for the World's Top Brands

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CHALLENGES

What is a Challenge?

We use online projects called "challenges" to help you crowdsource ideas and solutions from the world's brightest minds, ranging from college students to established independent professionals.

YOU GET VALUE

Dollars Saved

$15-30k less than comparable consulting and marketing services

Time Saved

1-2 months faster than using internal processes

Community Access

700,000+ Millennial/Gen Z users at your fingertips

Speed & Quantity

100+ ideas/insights generated and reviewed in a few weeks or less

INITIATIVES

There are so many ways to use MindSumo

You'll get ideas in a matter of days or weeks and can purchase challenges individually, in a bundle, or on an unlimited basis with optional white-labeling.

EXAMPLES OF CHALLENGE TOPICS

New Product Ideas

  • What's your idea for a new food product that will be on-trend?
  • Propose a product that would improve remote communication

Consumer Insights & Trends

  • What are your biggest travel frustrations, and how can we solve them?
  • How can we make vehicle ownership more attractive to Millennials?

Future Innovation

  • How do you want to use AR/VR in the next 10+ years?
  • What does the shower of the future look like?

Listen to the open innovation experts

 
 
HOW IT WORKS

1

Declare your problem

We use a simple "challenge form" to capture your ideas, and then our team works with you to design a challenge that solves your problem and maximizes results.

2

Pick an audience

Partner with our wide network, ranging from Gen Zs and Millennials to established independent consultants, or select a custom network of your choosing, such as your corporate staff and consultant base.

3

Launch your challenge

We provide hands-on help every step of the way, including a customized dashboard to track and rate responses in real time.

4

Pick a winner

You'll get to keep all submitted ideas and the challenge cost includes a pre-determined prize pool for winners.

5

Partner with our platform to proceed

Facilitate project completion via challenge winners or other qualified independents to bring your ideas to life via the MBO platform.

We use a simple "challenge form" to capture your ideas, and then our team works with you to design a challenge that solves your problem and maximizes results.

Partner with our wide network, ranging from Gen Zs and Millennials to established independent consultants, or select a custom network of your choosing, such as your corporate staff and consultant base.

We provide hands-on help every step of the way, including a customized dashboard to track and rate responses in real time.

 

You'll get to keep all submitted ideas and the challenge cost includes a pre-determined prize pool for winners.

Facilitate project completion via challenge winners or other qualified independents to bring your ideas to life via the MBO platform.

Where are you stuck?

We can help you navigate multiple stages in the innovation process

Brainstorming

You need a bunch of fresh ideas quickly. We've got your back!

Optimization

You're looking for last-mile improvements to an existing product or service, but don't need to start from scratch.

Future Innovation

You want ambitious ideas and solutions to help shape the future of your industry, product area, or company.

Submit a request for a challenge today, or email
enterprisesolutions@mbopartners.com to schedule a call.