Archive for November 2022
How a Healthy Pipeline Helps You Price Properly
As part of our educational programs on pricing, we bring you part two of a four-part series from Reuben Swartz, who spent over a decade helping companies from Fortune 500 giants to independent consultants improve profits through better pricing. Read part 1: Stop Commodifying Yourself, if you haven’t already. He also created Mimiran, the fun,…
Read More4 Reasons to Start a Blog for Your Small Business
Think of a blog as an opportunity to engage and grow your target audience. A blog for your business is more than something to update with your weekly experiences as an independent professional. Blogging is a great way to showcase your expertise, bring in potential clients, and grow your personal brand. In fact, blogs are…
Read MoreHow to Build a Competitive Workforce Strategy
Building a community around independent talent is an important part of workforce optimization. independent contractors who have in-demand skills tend to be able to pick and choose the clients they work with. That means, in order to attract and engage the very best talent, organizations must place a strong focus on candidate experience when building their…
Read More5 Common Concerns about Hiring Independent Contractors
If your organization is engaging independent contractors for the first time, it may feel like navigating completely new territory. You might have fears about the quality of the final product, what it’ll cost, or the productive use of time and resources—it can be hard to trust someone you’ve never worked with before. However, in light…
Read MoreHow to Create Consulting Content that Sells
Service marketing differs from product marketing in a number of ways. One is the absence, usually, of a tangible sample that a prospect can hold, inspect, or try out. Creating content to promote services is a great way to demonstrate your expertise as well as your personality and work style. Building a content library can…
Read MoreHow To Give Back on a Budget when You’re Self Employed
Philanthropy can be an important part of your brand, even if you’re self employed. Not only is charitable giving a great way to give back to your community and support a good cause, but it can also help to build connections with existing and potential customers, differentiate your business, and gain positive publicity. But as a…
Read MoreImplement a Successful Digital Nomad Policy with These Best Practices
Staffing Industry Analysts cover MBO Partner’s Digital Nomads Report.
Read MoreWhy Companies Shouldn’t Ignore The Move To Flexible And Hybrid Work
Forbes covers MBO Partners’ Digital Nomads Report.
Read MoreIncrease Performance through an Age-Diverse Workforce
Baby Boomers and GenXers, the two most seasoned generations of independent professionals, comprise nearly half of the talent pool (26% and 23% respectively). Unfortunately, many enterprises don’t effectively tap that talent demographic, often because of myths that persist about “older workers.” In addition to gaining access to a wider range of skills and expertise, creating…
Read More4 Steps to Take in a Worker Classification Audit
Any business that engages independent talent will take precautions to minimize the risk of worker misclassification, but if you do find yourself with an IRS audit letter what do you do? Because audits can result in large fines, negative press, back-tax payments, and even class-action lawsuits, the prospect of going through one can be scary.…
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