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Growing My Business
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As we discovered in our 2021 State of Independence Report, within the past year, 68% of newcomers to the independent workforce were Gen Z or Millennials. Various benefits, such as improved health and happiness, continue to make working as an independent increasingly appealing to young professionals. If you are a college student wanting to join…
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Today, many independent professionals use online marketplaces as a way to find work. Marketplaces enable a transaction between a client and a contractor directly online, allowing independents to highlight their skills and search for opportunities, while clients can evaluate candidates and engage best person for the job. With a marketplace, you will typically fill out…
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In 2017, Wade Forbes, a cyber security contractor, transitioned from a traditional corporate work role to independent consulting. Now, he takes pride in the fact that the relationships he forms with clients are a true representation of his hard work. “In the past, someone would tell my boss, ‘Hey, Wade is great,’ and that would…
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Marketing a small business means that you’re in charge of selling your services to the world. Marketing is a great way to grow your company. It gives your small business an identity and voice. It ensures that your services will be front and center when people search for the solution that you provide. Remember, the…
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Back-office management consists of all of the administrative and support tasks that need to be done to run your business. This includes filing paperwork, tracking expenses, filing taxes, and billing clients. In addition to your daily project work, business management tasks can take up a lot of your time. Luckily, there are many options available…
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What you write can change how people understand, view, and act on a certain topic. Writing conveys passion, enthusiasm, interest, intrigue, and critical information that can help people make better decisions. Writing is a tangible expression of thought, analysis, and influence. So, why is there so much bad writing in business? One of the challenges…
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Whether you’re meeting with a potential client for the first time, giving a presentation about the services you offer, or leading a project kickoff meeting, non-verbal communication skills are incredibly important. Your actions give meaning to your words, and your movements subtly indicate your thoughts, feelings, and personality to the person you are speaking with. In sales,…
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As you work with clients, there is the possibility that challenges will arise, and it is important to be prepared to handle them. Some of these problems may be a roadblock, situation, or circumstance that make it difficult to successfully perform your work. It’s not uncommon to struggle with knowing when to speak up or…
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Self employed professionals are often drawn to their career path because of the ability to work when and where they like, enjoy complete control over their work, and help their business reach its full potential. However, many independents who realize success will find that at a certain point taking their business to the next level will require more…
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Brand is an important part of the identity of any self-employed professional. Your brand is a representation of your business—it is how the public, and future clients, know and recognize you. A strong brand establishes who you are, explains what you do, and embodies what sets you apart from your competition. Whether you’re just getting started or…
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