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GUIDE | 12 MIN READ
Use these techniques to understand how much you should charge as a consultant. Make sure you are not under or overcharging for your expertise and experience.
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Attracting prospective clients is an essential part of your job when you run your own business. By marketing your services and growing your network are just the first steps. On the path from initial discussions to signing a contract, how you handle the process of closing a sale is critical to gaining new clients. Below,…
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GUIDE | 8 MIN READ
Learn how to decide if it’s time to grow your business, what to consider, and how to develop a growth strategy.
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Building a personal brand is an important part of your identity—whether you’re an independent professional or a Fortune 100 company. From your name and logo to your company slogan and reputation, it’s how the public knows you. As an independent contractor, you are the face of your company. Establishing a strong personal brand is essential…
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Overselling is an easy mistake to make—one that can put your business reputation at risk. As an independent professional, your drive and ambition are what make your business succeed. However, it is possible that the very ambition that helps you achieve your goals can become a detriment. When selling your services to a client, there…
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When you run your own business, it is important to present yourself in a professional way in order to attract the clients and projects you want. Much of this comes down to how you market and brand your services. While self-promotion may not come naturally to all independent professionals, it is a key part of…
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The life of an independent professional is one of continuous learning. Whether you’re experienced or just starting out, there are seemingly endless opportunities to expand your knowledge. Whether you’re looking to deepen your industry expertise, optimize the way you run your business, or simply pick up a new hobby, the ability to choose what you…
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When it comes to your independent business, finding a balance between managing existing clients, landing new clients, busy work periods, and much needed free time is a constant challenge. When you think about growing your business, it can be tricky to imagine how that’s possible. Perhaps you would like more clients for security’s sake, but…
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How to upsell your services as an independent professional.
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For independent professionals, building an international clientele is a great way to expand your business and broaden your expertise. However, there are several basic things to consider before beginning work with an international client that will help prevent minor glitches from turning into major problems. 1. Time Zones Working across time zones can pose challenges when trying…
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