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Building Client Relationships
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Create long-term value for your clients by following these four steps.
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When you work with a big client, there’s the potential for higher-value contracts, name recognition, and steady work. Once you land that coveted contract, client relationship management will become a part of your daily routine. You’ll quickly learn that consistent, thorough, and open communication is the key to project success. By prioritizing communication with clients,…
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When you run your own company, you are the face of your business on a daily basis. That require finding ways to keep your clients coming back so you maintain a steady flow of work. Always be thinking ahead, so gaps in your work don’t turn into gaps in your income. Getting work often comes…
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You are ready to get to work on a new project: you’ve negotiated your contract and it is signed. But while a lot of the upfront hard work is over, don’t jump in too quickly! Taking the time to properly onboard a new client is a key part of the initial process that can easily…
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As a self-employed professional, the right relationships can make or break your business. Not knowing where your next project or client is coming from can be a source of stress that takes the fun out of what you love to do. That’s why your relationships—the people you surround yourself with—are such an important part of building…
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As an independent professional, you likely work remotely with the majority of your clients. The ability to work from where you want is a big advantage of running your own business—one that can provide greater flexibility, and save you time and cost of travel expenses. That said, it can also be more difficult to establish…
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If you’ve taken the leap and launched your independent career, congratulations! You’re on your way to big things, and millions of independent contractors, consultants, and freelancers are right there with you. But when your first contract or project starts winding down, reality sets in. You knew this contract wouldn’t last forever, but what seemed to be…
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If you’ve been running your own business for years, you’ve probably already developed a strong reputation and a reliable list of clients, making it can be easy to grow complacent. Understandably, you appreciate your current clients, you feel comfortable working with them, and you feel secure. But things can change in a minute; clients can…
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Client referrals and recommendations are a great marketing tool for small business owners. Testimonials lend credibility to your company and are especially helpful for prospective clients who may be considering working with you. Testimonials often are the main driver of purchasing decisions. Like it or not, what other people say about your work is an…
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More than 124 billion business emails are sent and received each day. As a small business, how do you stand out from the crowd and deliver value in the emails you send to your clients? As the old adage says, “it’s nice to be important, but it’s important to be nice.” While this serves as…
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