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Grow a Small Business
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As more people turn to independent work, there are an increasing number of resources available to find work. While it can be great to have a lot of options to browse through, it can also make it harder to find the project you’re looking for. Many career sites match skills to work, but just because…
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Operating as an independent professional means you are in the business of marketing yourself. As a business of one, you’ll face a lot of competition, and time and resources aren’t always on your side. The good news is, marketing a small business simply requires a bit of dedication and creative effort. Remember, you’re marketing your…
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If you’ve taken the leap and launched your independent career, congratulations! You’re on your way to big things, and millions of independent contractors, consultants, and freelancers are right there with you. But when your first contract or project starts winding down, reality sets in. You knew this contract wouldn’t last forever, but what seemed to be…
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On your journey to becoming an independent contractor, you’ll quickly learn that there’s a lot of planning involved. Initially, this planning will focus on choosing the services you will offer, finding and securing clients, and deciding where you will conduct your business. While these are all vital steps, they tend to fit into the category…
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When building a consulting business, it is important to find ways to scale in order to grow efficiently. Growing isn’t limited to simply scaling the size of your company. You can also grow in: profits, revenue, market share, brand position, influence, or geography. Once you’ve made the decision to grow, it’s time to decide how…
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Strong client relationships are the foundation of every successful small business. When you have a good connection with your clients, there is more opportunity for future work as well as valuable recommendations. While it is important to seek out clients who value and respect your work, the client-contractor relationship is a two-way street. Showing a…
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As an independent professional, you’re always thinking ahead to the future. Whether you’re planning how to meet your next deadline, successfully complete a deliverable, or land your next project, it is important to have a plan of action to sustain your company, meet your goals, and maximize your earning potential. Balancing your current workload while…
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There are a seemingly endless number of tasks associated with independent work. From maintaining a pipeline of projects, running your back office, and drafting proposals, to holding client meetings and managing finances, the life of an independent professional is both busy and exciting. While it can be easy to get caught up in daily tasks,…
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For many, the new year is a time to reflect on the past and look forward to the future. This is true for freelancers and independent professionals as well—taking the opportunity to think back on successes and failures of the past year and the past and set goals and a vision for the coming year…
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When you’re just starting out your independent career, there’s an initial push to land as many clients as you can to jump start your business. While it is of course important to make sure you can pay the bills, there comes a time when your strategy should shift to finding the clients who are truly…
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