Growing My Business

consultant website

How to Create a Small Business Website: 5 Simple Steps

By MBO Partners

One of the most powerful marketing tools for small business owners is a website. In today’s online-driven world, a website is essential in order to build your brand, establish credibility, and generate leads. To build one yourself, follow these 5 steps—no technical background required! 1. Select a Platform and Domain Name Depending on your level…

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5 Marketing Strategies to Grow Your Small Business

By MBO Partners

Operating as an independent professional means you are in the business of marketing yourself. As a business of one, you’ll face a lot of competition, and time and resources aren’t always on your side. The good news is, marketing a small business simply requires a bit of dedication and creative effort. Remember, you’re marketing your…

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net vs gross pay

Gross Margin vs Net Margin: Definitions and How to Calculate

By MBO Partners

Gross margin and net margin are two common profit margin ratios you should track on your company’s income statement. These numbers indicate how good your business is at converting revenue into profit and are important in assessing the financial health of your business. What is Gross Margin? Calculating gross margin will help give you an…

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How to Land Your Next Consulting Contract

By MBO Partners

If you’ve taken the leap and launched your independent career, congratulations! You’re on your way to big things, and millions of independent contractors, consultants, and freelancers are right there with you. But when your first contract or project starts winding down, reality sets in. You knew this contract wouldn’t last forever, but what seemed to be…

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5 Easy Ways to Scale and Grow Your Consulting Business

By MBO Partners

When building a consulting business, it is important to find ways to scale in order to grow efficiently. Growing isn’t limited to simply scaling the size of your company. You can also grow in: profits, revenue, market share, brand position, influence, or geography. Once you’ve made the decision to grow, it’s time to decide how…

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5 Ways to Attract More Clients to Your Consulting Business

By MBO Partners

If you’ve been running your own business for years, you’ve probably already developed a strong reputation and a reliable list of clients, making it can be easy to grow complacent. Understandably, you appreciate your current clients, you feel comfortable working with them, and you feel secure. But things can change in a minute; clients can…

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Top 5 Transferable Skills of Successful Consultants

By MBO Partners

Having a core set of skills allows you to approach projects with confidence, impress clients, and create a consistent workflow. These transferable skills are particularly relevant and useful for independent professionals because they can be easily taken from project to project even if you update or completely change your service offerings. Here are five important…

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11 Financial Management Terms Small Business Owners Need to Know

By MBO Partners

Managing the financial side of your business can be intimidating at first, but understanding the basics of what’s going on when it comes to your income, profit, and expenses—even if you enlist outside help—is an important part of your job. Many independents feel that they can earn more money working on their own, but in…

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Project Collaboration: How to Build a Team of Consultants

By MBO Partners

One of the biggest draws of independent work is the ability to work for yourself. No longer do you have to answer to corporate management or wait for information from coworkers. However, there are definite perks to working alongside other people: new perspectives, additional resources, added manpower, and a wider breadth of knowledge. Teaming up…

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consultants

6 Ways to Get New Clients for My Consulting Business

By MBO Partners

As an independent professional, you’re always thinking ahead to the future. Whether you’re planning how to meet your next deadline, successfully complete a deliverable, or land your next project, it is important to have a plan of action to sustain your company, meet your goals, and maximize your earning potential. Balancing your current workload while…

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