My Account
Growing My Business
|
If you’re considering starting your own business, you probably have done some research and have a checklist of what you need to have in place to start off on the right foot. That list might include a business plan, marketing strategy, financial goals, or a host of other things that are key to building a…
|
As part of our educational programs on pricing, we bring you part two of a four-part series from Reuben Swartz, who spent over a decade helping companies from Fortune 500 giants to independent consultants improve profits through better pricing. Read part 1: Stop Commodifying Yourself, if you haven’t already. He also created Mimiran, the fun,…
|
You’ve taken the leap and started your own business—you have a few projects under your belt and a reliable pipeline of clients, but what’s next? There are many ways to grow your business, and your choice of how to do so will depend on many individual internal and external factors. You may want to maximize…
|
At first glance, it seems like it would be easy to sell something you’re knowledgeable and passionate about. However, just because you’re an expert in your industry doesn’t necessarily mean you’ve developed the skills and techniques to excel in the sales aspect of your business. We all know someone who is a natural-born salesperson, but…
|
Marketing consultant, speaker, and best-selling author John Jantsch, founded the Duct Tape Marketing System and Duct Tape Marketing Consulting Network to train and license small business marketing consultants around the world. Jantsch acknowledges that marketing can be challenging for independent professionals, who are often working with limited time and resources. Nevertheless, he is confident that independents can successfully…
|
As part of our educational programs on pricing, we bring you a 4-part series from Reuben Swartz, who spent over a decade helping companies from Fortune 500 giants to independent consultants improve profits through better pricing. He also created Mimiran, the fun, “anti-CRM” for independent consultants who hate “selling”. He also hosts the Sales for…
|
What personality traits come to mind when you think of a successful independent consultant? Outgoing? Social? Extroverted? While those who are naturally inclined to networking and interacting with others may be at an advantage when it comes to self-promotion or meeting new people, it that doesn’t mean that an introvert—or a shy extrovert—won’t be successful in…
|
Corporations see challenges that fall on the human resources floor. They try to fill skills gaps with contingent workers, freelancers and contractors; however, it falls short of all the work your organization needs. Strategizing for the future of your organization will comprise at least three different types of work: full-time employees, contingent workers, and problem…
|
It’s the last quarter of the calendar year and time for 2023 planning. As you work through your business goals and growth strategies for the coming year, consider your current rate schedule along with new ways to increase revenue. Refer to benchmark services that cover your market and skill set to compare the rates they…
|
No matter what time of year it is, you should always have an understanding of your progress towards your goals. This topic actually reminds me of a conversation with an entrepreneur friend of mine I had over the summer. She was panic-stricken because the year was halfway over and the business goals she had excitedly…
Featured Posts
Subscribe to our blog
Get a weekly email of our latest posts sent straight to your inbox